The appeal of “stuff” has lessened. Special experiences matter more. It’s why, for instance, LVMH a world leader in quality goods is buying up hotels and building up its leisure portfolio. Tacked on to the search for transformative experiences is the desire to learn. “There’s been a paradigm shift from the search for experiences to reach for something … Continue reading How we spent it: the changing face of luxury
For many Mozambican tourism operators 2019 will go on the record as one of the most disappointing years yet. Just when it seemed that tourism was finally beginning to justify all the time and effort that operators had invested, along comes cyclones Idai and Kenneth leaving devastation in their wake. Add to this the unrest … Continue reading Building resilience in the face of climate change
All good businesses know how important it is to ‘get out of the office’ in order to find the best direction, set goals and work on strategies for the future. Deloittes Moçambique with Blackslope SA, chose Ilha de Moçambique and Blue Zissou for their recent strategic offsite. Accommodation provided by Feitoria Boutique hotel. Tailor made … Continue reading Deloittes were delighted!
Tips from Trekksoft on using social media to promote your brand
It was so good to see the article focusing on Ilha De Mozambique in the latest Skyways inflight magazine. (Airlink. August 2019 edition). However, isn’t it about time we moved away from the tired old ‘land that time forgot’ trope or in this case the ‘out-of-the-way island’ cliché. I’m not meaning to pick on Airlink, … Continue reading Developing the destination image