Get to work Destination Think’s Frank Cuypers recently delivered a keynote called “Adapt or die: It’s now or never”. Frank spoke about the crisis of relevance facing destination marketing organizations (DMOs/DMCs), something that has been compounded during the COVID-19 pandemic. Ilha de Mozambique, like many other destinations, doesn’t have a funded DMO/DMC and so it … Continue reading It’s now or never for DMOs/DMCs: Stay RELEVANT and RESILIENT
We are sending you this special newsletter as a follow-up to the recent #mozambiqueinmyblood webinar on Ilha de Mozambique in which Blue Zissou presented. You will be amazed at the connections that already exist between ‘Ilha’ (pronounced ‘Ilya’) and South Africa, and we’re confident that providing you with more info about the destination, and about … Continue reading Become an Ilha travel specialist
History: Ilha de Mozambique was the first choice for a Dutch settlement in Africa – long before Cape Colony. The history of Southern African would have unfolded in a very different way had the Dutch succeeded in ousting the Portuguese. Nature: The Humpback whales that you see from South Africa were born in the waters … Continue reading 3 amazing things connecting Ilha de Mozambique with South Africa
Frustratingly, no-one can predict with any certainty when this will end. But what we can do is collectively start to shape some thoughts and vision around what a new normal for the travel industry might look like when this nightmare is over. Travel and tourism strategist Peter Smythe spoke with tour operators and travel and tourism professionals … Continue reading 50 Points to consider for a ‘New Normal’ travel industry
While it’s impossible to predict exactly when the coronavirus crisis will be over, what is clear is that our lives won’t be the same. We asked experts in the industry to predict how travel will be different when we’re out the other side. This is what they had to say. James Thornton, CEO Intrepid GroupTravel … Continue reading How will your clients travel after the pandemic?
Tourism Australia’s new $38million campaign “philausophy” has landed with a thump and industry opinion is divided. In light of this Guardian Australia has compiled an amusing list of the best, worst and most baffling Australian tourism ads of recent years, both state and national. From “Where the bloody hell are you” to the big ball … Continue reading Even with Millions of Dollars to spend on marketing campaigns, tourism bodies don’t always get it right
For many Mozambican tourism operators 2019 will go on the record as one of the most disappointing years yet. Just when it seemed that tourism was finally beginning to justify all the time and effort that operators had invested, along comes cyclones Idai and Kenneth leaving devastation in their wake. Add to this the unrest … Continue reading Building resilience in the face of climate change
All good businesses know how important it is to ‘get out of the office’ in order to find the best direction, set goals and work on strategies for the future. Deloittes Moçambique with Blackslope SA, chose Ilha de Moçambique and Blue Zissou for their recent strategic offsite. Accommodation provided by Feitoria Boutique hotel. Tailor made … Continue reading Deloittes were delighted!
Tips from Trekksoft on using social media to promote your brand